Enhancing Collaboration in Hybrid Advertising Agencies

Advertising agencies thrive on collaboration, but how does that work in a hybrid world? Brainstorms go virtual, hallway chats turn into messages, and team dynamics can suffer. With the right tools and strategies, agencies can keep teams connected and ideas flowing no matter where employees work.

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Collaboration in a hybrid advertising agency is challenging. With employees managing tight deadlines across different locations and schedules, teamwork can easily break down. Without strategies to strengthen collaboration, teams risk miscommunication, disconnection, and decreased productivity. But, if employers take time to review their hybrid policies and implement best practices for hybrid work, they can mitigate these issues and create a collaborative hybrid workplace.

This white paper pairs three case studies on Winnipeg advertising agencies — UpHouse, 6P Marketing, and Brandish — with three guiding principles about choosing the right work policies, building in-person connections, and optimizing meetings to show how employers can refine hybrid policies to enhance collaboration. This paper gives employers practical ideas to increase collaboration and ensure their hybrid agency supports meaningful employee connections.

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Hailey Collom

Hailey (she/her) loves novels, LEGO flowers, and cinnamon buns. She’s known for responding to emails far too quickly and pacing around the room while she talks.
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